New Services Focus on New Media and Communications Materials

People who wince when they're asked about Facebook or cringe when they see their company's logo are the target audience for two services recently introducted by Jonathan Lehrer Communications, Inc....
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Incorporating the Internet Into Your Corporate Culture

You have an e-mail address and your company has a Web site. You're prepared to do e-business. Well, not quite. Many organizations have yet to maximize the Internet as a tool for improving business processes, as well as to reinforce...
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Online Tools – Are They User-Friendly? Not so much.

We are experts at using online tools like Survey Monkey, WordPress, Constant Contact, Facebook and YouTube and making them an integral part of your marketing-communications plan. ...
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Assessing Your Web Site

Is the page attractive? Does the visitor want to explore the site further?...
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Your Web Site is a Public Relations and Media Resource

If your organization is in the public eye - or if you desire to be - you'll want your Web site to be helpful to journalists. Use this outline as a guide to make your Web site media-friendly....
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A Mission for Your Web Site

An essential part of the Web site's design or review process is the creation of a Web site Mission Statement. The Mission Statement for the Web site should be fully synchronized with the Mission Statement and/or marketing strategy for the...
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